Challengers Faced By Late 50s Indian Woman Entrepreneur - Ms.Nava (Part 2)

Prepared as I was, the true entrepreneurial learning curve only begins once you're in the system. It's a reality that the curve throws challengers your way, regularly or sporadically. As I move forward (Entrepreneurial Pull Factors) as an Indian woman entrepreneur in my late 50s, these challengers question my capabilities and abilities (Challengers Part 1).

 

Competition

Competition is inevitable and keeps me on my toes. It's not about comparing myself to others in the industry, but staying aware of their offerings. Nava's Zen, with its unique nature-inspired approach, stands apart. Yet, should we reinvent our wheels or lower prices to capture our target market effectively? Staying ahead of competitors requires time, money, and brand building—especially as a solopreneur.

Social Harassment

Digital marketing exposes me to both expected and unexpected challenges—social harassment being one of them. Being active on social media platforms is essential for personal and business branding. However, age and race seem to attract unwelcome attention. As a liberal Indian woman promoting my business through dance and yoga outfits, I face sleazy comments and direct messages. Dealing with these disgusting incidents is a choice between ignoring, avoiding digital marketing, or accepting that some individuals in society are irrational.

Age

Age itself is not a major obstacle, but it does come with its realities. Energy levels may decline, and the fact that my biological clock stopped ticking 18 years ago sometimes affects me emotionally. Palpitations, anxiety attacks, and nervousness arise occasionally. Though my mindset helps counter these challenges, I cannot halt the natural process of biological aging.

Managing the Husband

Managing the husband alone is a challenge in itself. I won't shy away from admitting it. Perhaps, it's rooted in the cultural upbringing that glorifies Indian men, placing them on a pedestal. How do I navigate this Indian social norm while still being the all-rounder managing household affairs? Complicating matters, my husband is comfortably retired while I, in my late 50s, remain an ambitious go-getter. Honesty prevails: managing the husband is no smooth ride.

In conclusion, navigating the entrepreneurial journey in my late 50s as an Indian woman comes with its fair share of hurdles. However, I am determined to overcome them. Through resilience, adaptability, and a growth mindset, I strive to inspire others to pursue their dreams, no matter the age or gender.

Challengers Faced By Late 50s Indian Woman Entrepreneur - Ms.Nava (Part 1)

Truth be told, sometimes I feel I should have been contented as a full-time wife and mother after leaving my job as a Senior Lecturer (Unveiling The Pull Factor) And for the first three years, I actually was content. It felt like a major relief to bid goodbye to the years of slogging at my career while managing home affairs and enduring peak hour commutes. However, three years later, my soul was torn apart as I yearned to return as an alpha female constantly reinventing myself. Thus began my late 50s social entrepreneurship journey, reinventing myself, upgrading my knowledge, and venturing into the health and wellness business with Nava's Zen.

Ms. Nava's Late 50s Social Entrepreneurship Journey - The Pull Factors

Assuming you have already familiarized yourself with Ms. Nava's push factors (Ms. Nava's Push Factors), it's time to delve into the other side of the coin—her pull factors. Pull factors, as we explore today, are the positive motivations that compelled Ms. Nava towards her path as a social woman entrepreneur. This captivating topic has been extensively researched and discussed in academic forums and journals, continually evolving in the literature review section. Unlike push factors, which involve external influences, pull factors are rooted in intrinsic motivations. They can be classified into various categories, such as the need for achievement, freedom, a desire for a challenging lifestyle, and the pursuit of financial success. Now, let's take a closer and personal look at Ms. Nava's pull factors.

Ms. Nava's Late 50s Social Entrepreneurship Journey - Unveiling the Push Factors

Step into the extraordinary story of Ms. Nava, a remarkable woman who embarked on her social entrepreneurial journey last year, defying age stereotypes and embracing boldness. At the ripe age of fifty-eight (58), she took a leap that left many wonderings, "Starting a business now? How intriguing!" Even Ms. Nava herself couldn't believe it at first. With hundreds of doubts clouding her mind, she pondered the challenges ahead. But as the saying goes, "You never try, you never know," and she understood that without risk, there can be no reward. Ms. Nava thrives on new challenges, ready to conquer whatever comes her way. Fascinating, isn't it? The intrigue only deepens.

Fake People - What Should We Do?

FAKE People! Watch out for them. They are everywhere. Literally everywhere and these days, due to the tremendously lifestyle, the lifestyle to success - success in terms of position, power, money, materialism, achievements and what not? You find more fakes compared to genuine personalities. Gone, gone are the days people were simple, humble, down-to-earth, practical and logical. These days, everywhere you turn to, fake people are there and mind you, they can be amongst your close friends and relatives. Some of these people can be easily identified, whereas, the rest, tell me about it? Sneaky and so sly until it will take a while to find out who they are. Including those closest to you. Scary right? I know.